YOUR CERTIFIED PERMANENT MAKEUP ARTIST IN OAKLAND
“KNOW, FIRST, WHO YOU ARE, AND THEN ADORN YOURSELF ACCORDINGLY” - EPICTETUS
Hallie Hyatt (They/Them) is a Certified Permanent Makeup Artist located in Oakland, California, and the founder of Adorn Cosmetics. Their journey into the world of permanent makeup began with their own experience of struggling with uneven, asymmetrical brows. The frustration of constant adjustments and time spent on makeup inspired them to discover and eventually become a permanent makeup artist. The transformation they experienced motivated them to help others achieve similar ease and confidence.
HALLIE’S INSPIRATION AND MISSION:
Inspired by their father’s philosophy—"When I feel down, I go to work and help my patients, and then I always feel better"—Hallie founded Adorn Cosmetics. Their mission is deeply rooted in contributing positively to the community, a value that shapes their work every day. Adorn Cosmetics provides a range of permanent makeup services, including eyebrow tattoos, lip enhancement, microblading, micropigmentation, eyeliner, areola reconstruction, and scar camouflage tattoos.
ADORN’S SOCIAL IMPACT:
Adorn Cosmetics is committed to making a significant social impact. Hallie and their team provide services that greatly benefit clients facing various challenges. Chemotherapy patients who have lost their eyebrows and eyelashes, trans clients seeking gender-affirming procedures, and retirees with vision and mobility issues are among those who find renewed confidence and normalcy through Adorn’s offerings. The studio’s dedication to diversity and creating a supportive environment contributes to the well-being and self-esteem of individuals in the Oakland community.
LOOKING AHEAD:
As Adorn Cosmetics looks to the future, the goal is to extend its reach to support more individuals, including women, families, and those with specific needs. Plans include expanding services, investing in education and marketing, and increasing capacity to benefit a broader range of people. Through these efforts, Adorn aims to continue its positive impact on the local and emerging markets, helping clients feel beautiful and confident.
PROFESSIONAL DEVELOPMENT AND COMMITMENT:
Hallie continually advances their skills by training with leading experts in permanent makeup. They believe in the importance of staying current with technological advancements and trends to offer clients the best possible service. As a member of the Society of Permanent Cosmetic Professionals (SPCP), Hallie adheres to the highest technical and safety standards, reflecting their commitment to excellence in their field.
By choosing Adorn Cosmetics, you support a local business dedicated to diversity, community service, and making a meaningful difference in the lives of its clients.